How do you effectively scale to support your organization’s growing content needs without adding management headaches? Product information management (PIM) company inriver recently addressed this issue. Struggling for Content Before nDash, inriver’s director of global communications, Erika Goldwater, struggled to deliver quality content regularly. “I...
How do you streamline content production and freelancer billing processes across a large organization — without negatively impacting content volume? Aaron Lester, a Content Strategist at GoTo (formerly LogMeIn), turned to nDash. Optimized Process Management “Our team of four content marketers use nDash to source freelance...
How do you create compelling, highly relevant content for niche B2B brands in a scalable and cost-effective way? Nicole Bump, a fractional content director serving B2B brands, is leaning on a network of specialized writers. A Plethora of Experienced Freelancers Nicole started her business Bump...
How do you quickly and continually generate relevant, compelling content that cuts through the noise — without creating a management nightmare for a lean marketing team? Gradient Cyber, a cybersecurity products and services company that visualizes an organization’s cybersecurity health, recently faced this challenge. Providing...
How do you ensure your global sales force has the training necessary to succeed when you don’t speak their language? This problem was plaguing Randstad subsidiary Monster, an international employment website. For 25 years, Monster has been a global leader in connecting people and jobs,...
How do you centralize your process for interacting with freelance writers, so it’s easier to track and manage? Career information and job opportunity community Ivy Exec recently tackled this issue. Bringing Order to a Decentralized Process With five people on his marketing team, including one...
How do you continually create solid, relevant content when your small team is already overtaxed? The team at the intelligent test automation company, mabl, recently struggled with this issue. Feeding the Beast Takes a Lot of Work With a five-person marketing team—only one of whom...
Growth is the reward for delivering great work, but what happens when growth comes fast—too fast to effectively scale your team? For We Do Web Content (WDWC), the solution had to extend beyond a mass hiring of freelance writers; it had to include reliable flexibility...
How do you create content effectively when your business sells a complex set of products and services to a wide range of verticals? The team at Epsilon faced this exact problem in 2018. Their PeopleCloud product suite combines identity, data science, and technology solutions that...
CrazyEgg has been named one of the “12 Online Tools Marketers Should Check Out” by Business.com. One of the “Top 10 Data Analytics Tools for SMBs” by MarTech Advisor. And one of the ”7 Content Marketing Tools You Need to be Successful” by Jeff Bullas....