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For Marketers

What Your Content Production Agency Needs to Know About ESG

What Your Content Production Agency Needs to Know About ESG

Nov 28, 2023

Discover how your content production agency is positioned to be the crucial link between modern ESG values and the audiences who prioritize environmental, social, and governance impacts above traditional business metrics. How Your Content Production Agency Must Adapt to the New Marketing Era From preserved...

The Content Creation Blueprint: Consistency as the Foundation of Branding

The Content Creation Blueprint: Consistency as the Foundation of Branding

Nov 21, 2023

Content creation is more than just generating material; it’s a craft. When done consistently, it becomes the heartbeat of unforgettable brands. Understanding the Value of Consistency in Branding Brand consistency involves presenting your brand uniformly across all platforms and touchpoints. It ensures your brand remains...

2024 Forecast: How Brands Are Investing in B2B Marketing

2024 Forecast: How Brands Are Investing in B2B Marketing

Nov 14, 2023

There’s been a sense of uncertainty since the chaos of the COVID-19 pandemic. But the last few years have seen B2B marketing investment increase as the world recovers. This shift presents a welcome opportunity for brands. However, the threat of an economic downturn has introduced...

How to Find Freelance Writers for Your Niche Site

How to Find Freelance Writers for Your Niche Site

Nov 7, 2023

A niche website is a resource with a narrow focus; it’s both highly specialized and targeted to a relatively small fraction of readers. These sites are valuable to audiences because they delve into the subject matter, deviating from the endless general sites that offer little...

Mastering Newsletter Content Creation: 5 Essential Content Types to Establish Authority and Drive Conversions

Mastering Newsletter Content Creation: 5 Essential Content Types to Establish Authority and Drive Conversions

Oct 31, 2023

Your newsletter subscribers may initially sign up to learn about your offerings or receive a discount code. One thing holds true — you had their interest at one point. But what if your newsletter content doesn’t grab their attention? You’re missing out on a massive...

Maximizing Revenue: Strategies for Aligning Sales With Your Content Marketing Solution

Maximizing Revenue: Strategies for Aligning Sales With Your Content Marketing Solution

Oct 24, 2023

In both sports and business, the undeniable power of teamwork is a well-known secret to success. However, a curious rivalry persists between sales and marketing teams, preventing businesses from reaching their full potential. Uniting them is the key to unlocking maximum revenue potential. These strategies...

Freelance Writer Spotlight: Expert B2B SaaS Writers for Any Budget

Freelance Writer Spotlight: Expert B2B SaaS Writers for Any Budget

Oct 19, 2023

Our freelance writer community is home to tens of thousands of experts, and our numbers continue growing. In this writer spotlight roundup, we’re featuring top B2B SaaS writers for any content marketing budget. Aimee Pearcy: Freelance Writer and Tech Journalist Aimee is a tech journalist...

LinkedIn’s Top B2B Content Marketing Influencers to Follow

LinkedIn’s Top B2B Content Marketing Influencers to Follow

Oct 17, 2023

With over 900 million users, LinkedIn has evolved from a mundane professional networking tool into the leading platform for B2B lead generation. Today’s content marketing influencers have tapped into this potential, utilizing LinkedIn for lead generation and as a dynamic platform for content distribution and...

How to Simplify Collaboration with a Freelance Writer Friendly Brand Style Guide

How to Simplify Collaboration with a Freelance Writer Friendly Brand Style Guide

Oct 10, 2023

Imagine being at a silent disco, dancing among strangers, only to discover your headphones are playing a completely different tune. You’d probably feel a bit offbeat and awkward, and that’s exactly how it feels to write for a brand without a freelance writer-friendly style guide. ...

Reviving Creativity: Helping Agency Copywriters Combat Creative Fatigue

Reviving Creativity: Helping Agency Copywriters Combat Creative Fatigue

Sep 26, 2023

What happens when agency copywriters hit a creative wall? Get an inside look at the definition and causes of creative fatigue. Understanding Creative Fatigue in Agency Copywriters Creative fatigue refers to the depletion of creative energy and motivation, often experienced by individuals working in creative...

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Recent Blog Posts

  • Freelance Writer Spotlight: Expert Home Improvement Writers for Any Budget November 30, 2023
  • What Your Content Production Agency Needs to Know About ESG November 28, 2023
  • Freelance Writer Spotlight: Expert Cryptocurrency Writers for Any Budget November 23, 2023
  • The Content Creation Blueprint: Consistency as the Foundation of Branding November 21, 2023
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