Hire a Medical Writer: 10 Experts
November 2, 2020
Are you writing to the medical community? To patients who are looking for a new doctor? About the latest in medical technology? Then you’re in the right place to find the best medical writer. Finding writers who understand the space and can speak to healthcare professionals and patients is incredibly difficult. So, we pulled together […]
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Hire a HR Writer: Meet 7 Experts
October 26, 2020
The world is quickly changing how we work. But the one thing that’s constant? You’ll always need awesome people on your team. That’s where hiring an HR writer is a priority. Are you looking for content writers who can speak to Human Resources professionals? These are the writers you’re searching for! (“Star Wars” reference, anyone?) […]
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A Guide to Content Repurposing
October 21, 2020
How much time does your marketing team spend creating content? According to research from CoSchedule, most marketers spend one to six hours, on average, to create a single piece of content. And that translates to about 46% of most companies’ marketing budgets, according to HubSpot. That’s where content repurposing becomes a value-add. The good news […]
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Hire a Financial Services Writer: Meet 11 Experts
October 15, 2020
As our economy changes, so does the financial landscape. Suppose you’re working in banking, wealth management, personal finance, and cryptocurrency, among other sectors. It’s incredibly important to keep your audience up to date with the latest trends and informed about how you can make their life easier. On the flip side, to make your life […]
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Hire a Freelance Cybersecurity Writer: 9 Experts
October 8, 2020
Content marketing can thrive in the cybersecurity industry. But competition for search rankings continues to intensify. In other words, results are getting harder to come by. As a result, the expectations for content continuously rise. You know you need to hire a freelance cybersecurity writer to exceed those expectations. Above all, someone who understands your […]
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Easy Ways to Come Up with Content Ideas
October 6, 2020
Whether you’ve been in the content marketing game for 10 years or 10 weeks, there’s one challenge we all face—constantly figuring out how to come up with content ideas. Even if you’re relentlessly repurposing your content and keeping your publishing schedule within reason, idea generation is a never-ending task. It can be exhausting. The good […]
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Choosing Your Freelance Writing Samples
October 2, 2020
Referrals and recommendations will always reign supreme as the best sources of new freelance writing work. But not every content writer is lucky enough to have a steady stream of referral work month to month. In that case, you need your freelance writer portfolio to win over potential clients. And while there are plenty of […]
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Content Writing vs. Copywriting
September 29, 2020
Not all freelance writers are created equal. You know there are specialists for just about every topic you can think of. But marketers often overlook one crucial qualifier when they decide to hire freelance writers—the need for content writing vs. copywriting. These two terms are often used interchangeably. What’s the big deal, right? Content writers […]
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Blog Headline Swipe File: Attention-Grabbing Titles
September 24, 2020
Mastering the art of blog headline copywriting can make all the difference between growing your traffic and no one reading your content. We’ve pulled together this blog headline swipe file to give you four fundamentals of writing attention-grabbing titles. Your blog post titles are your first (often only) opportunity to capture your audience’s attention. Sure, […]
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Long-Form vs. Short-Form Content
September 22, 2020
The long-form vs. short-form content debate has flipped back and forth from one extreme to the other over the years. At every turn, you’re looking to answer one simple question—how long should a blog post be? The truth is that there really is no magic word count for your blog posts. However, “as long as […]
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