Author: nDash Community

You found a few freelance writers that you’re excited to begin working with—this is amazing! However, it’s important not to just jump into the deep end with a flood of assignments. Over the past 5 years, I’ve worked side-by-side with brands to help them build their writing team. I’ve also seen (and made) my fair […]

It’s a good time to be a freelance writer. The gig economy as a whole is thriving, and outsourced content creation is a big part of that. According to a Content Marketing Institute report, 50% of organizations outsource their content creation. There’s work out there just waiting to be snatched up! However, the competition has […]

Content creation services have become a mainstay of agency offerings. And not just for full-service agencies. Specialized agencies that focus on website development, design, SEO, and digital advertising are also looking for ways to bring content creation services into the fold. In many cases, it’s an easy sell. No matter what marketing services a client […]

The debate of in-house vs. freelance writers has raged on since the dawn of inbound and content marketing. Your clients and prospects aren’t sure how to generate ideas that serve their target audience. And they don’t have the time, resources, or expertise to write the kind of content that gets results. Instead, they come to […]

Which content marketing metrics are the most important? How can you prove that your content marketing strategy is driving ROI? And how much of your time should be devoted to reviewing analytics? These are the questions keeping so many content marketers up at night. In the past, the KPIs we now call vanity metrics were […]

So many marketers forego a true B2B content promotion strategy in favor of an “if you build it, they will come” approach. And that’s understandable. You’ve been told that great content is the key to differentiating your brand. You’ve spent the time (and possibly money) necessary to create something that should stand out to your […]

Organic search traffic is the gold standard for just about any B2B content distribution strategy. And why wouldn’t it be? We know that organic reach on social platforms has plummeted. We know that communities are flooded with so much content that standing out feels nearly impossible. And we know that the paid promotion model will […]

Running an SEO competitive analysis can be a comforting experience. Whether you’re looking to break into an industry or boost your organic rankings, there are no silver bullet strategies. No matter how many frameworks you learn or which how-to guides you follow, there will always be uncertainty in the SEO game. But in the wide […]

Everyone wants to know how to create great content. You want the secrets that will push you from publishing things that are good enough to develop 10x content that drives results. But marketers have stretched the concept of 10x content thin over the years. Since Rand Fishkin coined the term in 2015, 10x content has […]

Proofreading vs. copy editing vs. substantive content editing. These probably aren’t the tasks you expected to focus on when you started down the marketing career path. So many content marketers enter the field with a writing background. We’re content creators who gain a passion for building businesses. We want to write content that drives traffic, […]