How the AspenTech Marcom Team Enhances Content Creation with nDash
March 28, 2024
AspenTech’s Marketing Communications team is a high volume group, writing and creating brand-aligned content for targeted marketing campaigns throughout the year. After two writers left the company, the content creation team had one full-time writer, Principal Marketing Writer Daniel Kelly. The team was able to leverage freelance writing resources as needed. They had high expectations […]
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ETQ Scales Content Creation with the nDash Platform
August 15, 2022
How does a lean marketing team scale to consistently deliver high-quality content? Quality management software company ETQ recently worked with nDash to overcome this content creation challenge. Few Content Resources to Fuel Demand Gen Like many organizations, ETQ’s marketing team was asked to do a lot with a little. “We’re a lean marketing team with […]
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