If you mention the content creation approval process to a freelance writer, you’re likely to hear unsettling clicks from the severe eye roll that phrase can prompt. The unwieldiness of the typical approval process — especially when multiple people work on the client’s end —...
Editor’s Note: This post was written by Jessica Greene, one of the top B2B tech writers in the nDash community. To learn more about Jessica — and to have her write for your brand — check out her profile page. There’s one golden rule that...
For B2B technology firms, application vendors, and hardware manufacturers, publishing thought leadership content is vital. Data has been declared the world’s most valuable resource — even more precious than oil. In order to convince decision-makers and influencers that your company can be trusted to manage...
A hard truth for B2B marketers: The most knowledgeable tradespeople aren’t likely to be the best content writers. Of course, there are exceptions. But it’s generally unlikely that one of the best HVAC techs in a company is also going to be the best person...
Every great piece of content started as a great idea. And without a steady stream of great ideas, it’s literally impossible to publish great content on a consistent basis. This principle is well-established in the field of journalism, hence why so many publications solicit pitches...
By nearly all accounts, the number of digital marketing agencies entering the market continues to grow by leaps and bounds. However, the percentage of agencies offering a full suite of services appears to be declining. Instead of performing tactical work (content, design, SEO, etc.), a...
Editor’s Note: This post, Why Every B2B Company Needs a Content Distribution Strategy, is by Jonathan Crowl. Jonathan pitched the idea to us in the nDash platform. If you’re interested in learning more about Jonathan (or want to get him to create content for your...
Editor’s Note: The following guest post on content creation success comes from Patti Pondar. She’s one of the most successful content creators in the nDash community. Enjoy! There’s a ton of information out there about what content writers can do to ensure success on nDash....
Editor’s Note: This post was written by Patti Pondar, one of nDash’s top content writers, who we successfully convinced to write for us. She’s available for hire on the nDash platform. Content writers are a dime a dozen these days. Many of them work hour after...
You have great content – now it’s time to share it on social media. What does this mean – exactly? As social media marketing has become essential for nearly every business, the role of having a specific employee designated as a social media marketer is...
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