How do you know if all that content you’ve been producing is driving tangible results? Are you helping your audience to become more informed about your industry? And, are customers now more aware of your brand and products? How do you know? How can you...
It can be easy to discuss and write about things that interest us. For content creation marketers, some companies and industries lend themselves more fluidly to producing content that is fun or simple to create. Yet, there are plenty of other industries that creating content...
Imagine that you’re watching The Voice, and it’s one of those early-season episodes where they field the initial candidates. One by one, the contestants come to the stage, ready to show the judges what they’ve got. But instead of singing a few notes of Adele...
You’ve got a great idea for a product or service. You have a well-crafted business plan. You might even have – gasp! – a round of funding from a venture capitalist. You also have people, but if they’re not the right type, your startup is...
“You can talk the talk, but can you walk the walk?” That’s a question many freelance writers ask themselves. A challenge made by many movie-tough guys and many a job interviewer. While the former group usually finds out in some epic fight, competition, or dance-off,...
“Stick a fork in it. Guest blogging is done.”… “Marriage isn’t for you.” … “Is PR dead?” …“Birth control makes women unattractive and crazy. Got your attention yet? And, what does this have to do with content creation? These article headlines created a stir among readers when they were...
Personally, I’ve never really been a huge fan of the “New Year’s Resolution.” I’ve always figured that if you truly wanted to accomplish something in life, you’d go after it, regardless of the. However, I don’t want to completely knock the individuals that create a...
Content marketing comes in all forms, shapes, and sizes. Particularly, it comes in varying levels of quality. We’ve all seen the posts that could’ve used good proofreading before hitting the Internet. And we’ve read the ones where we learned something new through a well-written narrative....
Here at nDash, we talk to marketing experts all the time, about all sorts of interesting topics. It seemed like a crime to keep these conversations to ourselves, so as part of our new series, we’ll be publishing interviews with various thought-leaders from the industry....
Before we chat about content creation roadblocks (primarily the lack of content creation ideas, but also financial concerns, procrastination, what-have-you) let’s first make sure we all agree that as business owners with an online presence we absolutely need consistent content creation and delivery methods. As...
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