When sending out pitches or responding to ads, there’s one thing they all have in common – requests for a writer’s portfolio. If you don’t have one, you might cull together samples from your hard drive as a stand-in. While that might work if you’re...
Using the Ahrefs tool, we compiled a list of our top ten blog posts – some dating back to 2016! Check out what others are reading below. Our Top 10 Blog Posts 1: 5 Things Your Freelance Writing Portfolio Should Include 2020) This post contains...
Great, you’ve run a content gap report showing you 25 opportunities—now what do you do? Create content. Content creation involves finding tops relevant to your target audience—and then developing a strategy for that content, creating it, and publishing. Content creation is the cornerstone of content...
Consumers see content in various forms daily—from the time they log into their social media accounts to when they surf for answers to questions, brands target them with ads, blogs, memes, and more. Because of this proliferation of information, marketers must deliver value-driven content to...
First coined in 2005 as a new business model, SaaS continues evolving into a widely accepted delivery method for software solutions. In this guide, we’re discussing SaaS and SeS, their differences, and the benefits of software-enabled service. SaaS vs. SeS: The Difference While these two...
The challenges, disruptions, and abrupt changes we all saw starting in 2020 show us that no one can “fully” predict what’s going to happen next. One thing we can’t deny, though, is that content marketing is here to stay, and there’s no such thing as...
More often than not, marketers run out of ideas – even when they have a solid content marketing strategy in place. You’ve crossed all your t’s, dotted all your i’s, and conducted keyword research. So, why are you feeling burned out from turning this research...
With more and more businesses and events opening up, now is the time to create your agendas for content marketing events. In this guide, we’re showcasing a mix of hybrid, in-person, and virtual content marketing events for the remainder of 2021 and part of 2022....
COVID has changed the landscape for many industries—the freelance writing industry is no exception. While some businesses have seen a shift from brick and mortar to supporting ecommerce sales, others have struggled with adapting to meet those demands. What does this say about the freelance...
Thinking about hiring freelance writers is intimidating for some, but that doesn’t have to be the case. If your company is serious about content marketing, then you’ve likely looked at how hiring freelances can supercharge those efforts. During 2020, freelance work contributed $1.2 trillion to...
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