AI Search Optimization for Products: How to Get Found in the Era of Instant Checkout
December 9, 2025
It’s clear the world of search is undergoing its most profound change since Google launched back in 1998. Consumers now use AI tools to find and buy products, so brands must go beyond traditional SEO to stay visible. That shift makes AI search optimization for products essential for any brand that wants to show up […]
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Dave Loos: Freelance Writer Spotlight
December 3, 2025
From the Hank Green Universe to Freelance Writer: Meet Dave Loos If Tolkien’s “There and Back Again” was a physical concept, it would live in the personage of Dave Loos. Starting as a journalist with a passion for offbeat storytelling in the early 2000s, he went on to work as a scriptwriter for Hank and […]
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The 2026 Skills Gap: Why Elastic Teams Win When AI Isn’t Enough
December 2, 2025
We hear all the time that AI is a tool, not a solution, and nowhere is this better illustrated than in content marketing. As CMOs and marketing managers prepare for 2026, the hard truth is that relying solely on AI will only widen the 2026 skills gap and expose critical weaknesses across their teams. Production […]
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Elastic Marketing in Action: Real-World Examples for Small, Mid-Size, and Enterprise Teams
November 18, 2025
We’ve covered what elastic marketing is and why it’s a smart solution for marketers looking to future-proof their brand. Now, this post explores how elastic marketing works in practice. We will be showcasing how real teams of all sizes apply flexibility to scale efficiently through their recent work with nDash. TL:DR: Elastic Marketing in Action Elastic marketing is a flexible […]
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How Accurate Are AI Detection Tools? A Practical Look for Content Teams
November 13, 2025
Every new tool invites new oversight, and AI is no exception. AI tools like ChatGPT and Claude are everywhere, and thus, AI detection tools are too. A 2025 McKinsey survey revealed that 71% of organizations regularly use generative AI in at least one department. Unsurprisingly, sales and marketing, product and service, and operations take the […]
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3 Signs It’s Time to Build an Elastic Marketing Team
November 11, 2025
An elastic marketing team is becoming an attractive solution for marketing leaders worldwide. Marketing professionals have a lot on their shoulders. Slimmed-down budgets and a burnt-out workforce make it difficult to reach strategic goals. A December 2024 study by RRD revealed that 48% of marketers feel like they can’t keep up with the ultra-fast pace […]
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Why Marketing Teams Need Elastic Marketing Now
November 6, 2025
Skill gaps are wide. Your budgets are low. AI isn’t really doing what it needs to do for you. Elastic marketing may be the actual savior that many thought AI would be. Sure, AI has proven to be a great tool for marketers. It’s efficient at saving time and costs, but it can’t replace a […]
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From Freelancer to Solopreneur: How to Make Your Freelance Writing Business Thrive
November 4, 2025
Most freelance writers never make the leap from “writer for hire” to “solo entrepreneur.” They stay stuck in survival mode, undercharging, avoiding risk, and are reluctant to invest in their own freelance writing business. But the difference between the struggling and successful freelancers is more often down to mindset and execution than talent. Every freelancer […]
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The Pressure to Do More With Less: How Elastic Marketing Prevents Burnout
October 28, 2025
Marketing leaders are no strangers to pressure. Elastic marketing offers a way to manage that pressure without sacrificing performance or burning out your team. Yet, the pressure has been firmly on for a while now. The last few years have seen CMOs try to do more and more with less. The average marketing budget has slumped down […]
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Freelance Writers: How to Reposition Yourself For Success in 2026
October 16, 2025
Has 2025 been a challenging year for you, too? You’re certainly not the only one. It’s a global trend that has impacted so many freelance writers. Many have seen long-term contracts end and found themselves competing for work in a hyper-competitive market, where hundreds of writers apply for the same freelance jobs. If this sounds […]
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